About
A weeklydebrief forProperty
Before the Weekend is the Friday download for real estate professionals. Sharp, honest, and built around the conversations our industry actually needs.
Real estate moves fast and the noise moves faster. Every week, Before the Weekend cuts through it. The tech, the regulation, the deals, and the people shaping how property is bought, sold, and built in Australia and beyond.
We're not here for hype or hot takes. We're here for the smart half-hour that helps you walk into Monday a little sharper than you walked out of Friday.
Your hosts
Peter Schravemade
Co-host and industry strategist
Peter Schravemade is the Managing Partner of the REACH Asia Pacific program and a prominent figure in the property technology sector across Australia, New Zealand and Asia. He previously served as Vice President of the Proptech Association of Australia, with his tenure concluding in 2024. He is also the co-founder of Proptech CoLab and Top of the Props, and now serves as co-founder and host of the Before the Weekend podcast.
Before his current role, Peter was the Global Director of Sales, Marketing and Revenue at BoxBrownie.com, where he helped drive the company's international growth and profile. With 25 years of experience across property, media and technology, he has built a reputation as a trusted advisor, speaker and industry connector. He has been included in Elite Agent's Most Influential List every year since 2019 and has contributed to respected publications including The Wall Street Journal, Forbes and Inman News.
Peter is a sought-after presenter at leading international property conferences, including Inman Connect, NAR Annual and MIPIM in Cannes. In 2021, he authored influential research on listing marketing in the American property industry, helping shape strategy for brokerages and franchise groups. Through his work with REACH, he has supported the growth of innovation programs across the Asia Pacific region. Known for his energy, insight and ability to make complex industry shifts accessible, Peter continues to play a leading role in shaping the future of proptech.
Kasey McDonald
Co-host
A 27-year veteran of the Real Estate and PropTech world, Kasey McDonald is the secret weapon for businesses looking to scale. Having partnered with 250+ companies to fix profitability and elevate the customer experience, Kasey operates at the intersection of commercial strategy and human performance. A revenue driver, operational expert, and REB Mentor of the Year finalist, she specialises in transforming underperforming teams into high-growth assets. Whether it's building scalable PropTech systems or mentoring the next generation of leaders, Kasey knows exactly how to turn big-picture strategy into measurable outcomes.
Three formats
One show.Three ways in.
Tech Take
Short, sharp reviews of the products and software shaping real estate. What is worth your time, what is not, and what you can use on Monday morning.
Before the Weekend
About an hour, every Friday. The week's news, deals and moments that mattered across Australian real estate. Wrapped up before you crack a beer.
Quick Bite
On-the-road conversations from conferences, events and moments in between. Timely insights from the people shaping the industry, without the long-form commitment.
Content pillars
What we cover.
Six threads run through every episode. This is the lens we bring to the week.
Regulation and Risk
Compliance, AML, state and federal policy, and the regulators who shape how the industry operates.
Technology and AI
Practical tools, real workflows, and the products actually moving the needle in property.
Leadership and Growth
How principals, founders, and teams build businesses that last longer than a market cycle.
Economic Reality
Rates, rents, listings, affordability, and the numbers behind the narrative.
Property Management Evolution
The fastest changing part of the industry and the operators rewriting the playbook.
Trust, Ethics and Industry Reputation
The stories, decisions, and culture that decide how the public sees real estate.